THE INKTANK
A CONVERSATION ABOUT THE FUTURE OF STORYTELLING
The September Headline:
The Smooshening Is Upon Us.
New entertainment languages are emerging before we have even figured out what to call them. The number of stories being made has exploded, along with the number of ways we can encounter them: on personal devices, in theaters, through social media, at live events, inside games, and in physical spaces designed to be experienced and recorded at the same time.
It feels like everything is changing because everything is changing.
When Every Entertainment Company Becomes a Platform
Streaming services once competed over who had the best shows. Now they are adding podcasts, short-form video, games, sports, shopping and creator content. The next battle for entertainment may be less about what we watch than where we spend our time.